Protect the people who depend on you with coverage that fits your life
Young Families: Replace your income while children are growing up
Homeowners: Pay off the mortgage so your family can stay in the home
Business Owners: Fund a buy-sell agreement or protect against losing a key person
Retirees: Cover final expenses and leave something behind
Single Parents: Make sure your children are provided for
How it works, how much you need, and how to choose between term and permanent coverage
You pay premiums, and if you die while the policy is in force, the insurer pays a death benefit to the beneficiaries you name. That money can replace your income, pay off a mortgage or other debts, fund a child's education or cover funeral costs, so the people you leave behind are not forced into hard decisions at a hard time. Death benefits are generally paid to beneficiaries free of income tax.
Term life: Covers you for a set period, commonly 10, 20 or 30 years. It gives the most coverage for the money, which makes it the usual choice while children are young or a mortgage is being paid down. If you outlive the term, coverage ends; many policies let you convert to permanent coverage.
Whole life: Permanent coverage with level premiums and a guaranteed cash value that grows over time. It costs considerably more than term for the same death benefit and suits people who want coverage that never expires.
Universal life: Permanent coverage with more flexible premiums. Some versions build cash value tied to interest rates or a market index; others are built mainly for lifelong coverage at a lower cost. How it is funded matters, so review it regularly.
Final expense: A smaller whole life policy meant to cover funeral costs and final bills, often with a few health questions instead of a medical exam.
A simple way to start is to add up what your family would need if your income stopped:
Coverage through work helps, but it is often a modest amount and usually ends or changes if you leave the job, so many families add a policy of their own.
Your age, health, tobacco use, the amount of coverage and the length of the term set most of the price. Some occupations and hobbies, such as flying or scuba diving, can matter too. Fully underwritten policies, which may include a short medical exam, often give healthy applicants the best rates; simplified-issue policies skip the exam in exchange for a higher price or a lower coverage limit. Buying while you are younger and healthy generally locks in a lower rate.
Business owners also use life insurance to fund a buy-sell agreement or protect the company if a key person dies. See commercial insurance.
Not always. Many policies are issued based on your application, prescription history and other records, while larger amounts or older ages may require an exam.
Often, yes. Common conditions such as well-controlled high blood pressure or diabetes may affect the price rather than prevent coverage. For people who cannot qualify otherwise, some final expense policies ask no health questions but limit the death benefit in the first years.
After any big life change, such as marriage, divorce, a new child, a new home or retirement. Check that your beneficiaries are current each time.
Approaching 65 or between jobs? See Medicare and health insurance.
Tell us your age, how much coverage you have in mind and who you want to protect, and we will go over your options. Call (239) 439-2500 any time and Sarah, our AI assistant, will take your quote application, or use the form above.